TESTING ENVIRONMENTS

Natural viewing experiences in a controlled environment

Our labs are equipped with different environments for the participant to take part in your study. Depending on what the methodology is, we’ll recommend the right testing environment(s) for your study.

NEUROQUBES®

Fully integrated testing stations

NeuroQubes® are our workhorses.  These individual viewing stations provide for a comfortable experience for the participant. Each NeuroQube is equipped with personal TVs, noise-isolating headphones,  biometric equipment, eye tracking equipment, and facial coding cameras.  They are equipped with individual PCs, high-definition personal TVs, tablet and mobile phone devices, eye tracking equipment, high-definition facial recording cameras, custom proprietary dials, biometric equipment, and reaction time equipment. The NeuroQube® is the ideal testing environment for speedy turnarounds and larger sample sizes. A Portable NeuroQube® is also available for testing in off-site and international locations. This easily transportable system contains equipment for eye tracking, facial coding, biometrics, and more. All your research needs can be met in a small, compact space when lab research is not feasible. NeuroQube® stations provide a scalable solution to incorporate any combination of our traditional and neuroscience tools to test single and multi-screen content on any device.

NeuroQubes® Viewing Stations across all of our labs.

Dial Testing

Eye Tracking

Biometrics

Facial Coding

Surveys

Reaction Time

MOCK LIVING ROOMS

A Natural Viewing Environment

Research participants can be fully immersed in a living room environment with many comforts of home. Suites come equipped with a desk, PC, large flat-screen TV, eye-tracking equipment, mobile viewing devices, biometric equipment, dial testing systems, reaction time equipment, high-definition cameras, and microphones. Platforms used in the living rooms include TV, PC, Mobile, Tablet, and OTT.

Mock Living Rooms across all of our labs.

Dial Testing

Eye Tracking

Biometrics

Facial Coding

Surveys

EEG

Reaction Time

STUDIO APARTMENTS

A Co-Viewing Environment

When clients are interested in group or family co-viewing, our mock studio apartment is perfectly appointed. This modern home-like space is equipped with a large couch, flat-screen TV, full kitchen, and necessary testing equipment and cameras. The studio apartment is a great environment to observe how participants interact with TV and smart speakers – such as Amazon Echo or Google Home.

Studio Apartments across all of our labs.

Dial Testing

Eye Tracking

Biometrics

Facial Coding

Surveys

Reaction Time

FOCUS GROUP ROOMS

State-of-the-art Facilities

Focus Groups can be a valuable add on to a larger experiment. All of our labs come equipped with state-of-the-art facilities in-case they’re ever needed. Each of the facilities are equipped with large TVs and use camera systems for observation (versus the older two way mirror method). Clients can observe their sessions in a different room with multiple camera angles and other on-screen capabilities.

If you are a focus group facility and are interested in upgrading your equipment, we’d be happy to help.

Focus Group Rooms across all of our labs.

In Depth Interviews

Surveys

Dial Testings

Biometrics

Eye Tracking

Facial Coding

IN-HOME

Private Channel to Our Panel

StreamPulse is a custom digital testing environment that is facilitated in the comfort of people’s homes. A variety of experimental designs can be executed and delivered to our panel of almost 80,000 members, growing daily, and produce results within days. This can be done across a variety of digital platforms, including OTT, mobile, and desktop.

Homes Across the US

Behavioral

Surveys